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JMU joins the American Conference, leaves the Sun Belt

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JMU leaves the Sun Belt for the American

James Madison accepted the American Conference's invitation on Oct 12. Here is the story in 15 seconds.

The vote

The board voted yes, unanimously

JMU's Board of Visitors voted unanimously to accept the invitation in Harrisonburg, Virginia.

The timeline

Full members by July 2028

The Dukes will become full members of the American no later than July 1, 2028.

All sports

17 of 18 sports move

Seventeen of JMU's 18 sports will compete in the American. Field hockey stays in the MAC.

The rise

A fast rise: playoff in 2025

The Dukes made the College Football Playoff in 2025 after a fast climb through the Sun Belt.

On fire

6-0 this season

JMU is 6-0 this season under Billy Napier, with a 46-11 record at the FBS level.

The reason

Why the American? Better playoff access.

The American is a stronger league with better TV exposure and a clearer playoff path.

The fees

The price: $23 million entry, $5 million exit

JMU's entry fee is about $23 million. The Sun Belt exit fee is $5 million.

New faces

New rivals: Memphis, Tulane

Fans can expect new rivalries with schools like Memphis, Tulane, and South Florida.

The fallout

Sun Belt moves on with 14 teams

The Sun Belt still has 14 football-playing members and will now plan life without JMU.

Full story

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Tap below for the full story: the vote, the fees, and what it means for both leagues.

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